Have you ever experienced the feast of having many profitable clients wanting your services at the same time, to entering a period of famine where no one seems to want anything to do with you?I have a solution to help you even-out your sales cycle. Eat more M&M’s.If you are experiencing the “feast or famine” rollercoaster ride right now, I want you to take a deep breath, pop a few M&M’s in your mouth to nourish your body, and relax so you can concentrate on what I’m going to tell you…Business growth happens for one major reason ‘ more clients want your services.The catch is they have to know you exist before they can be attracted to you, and willingly open their wallets to make a purchase.So, how do you get more clients? The answer is simple - Marketing.Most of us start our businesses business because we want to help others, and we have a passion for what we do. We love coaching, massage therapy, or opening a retail boutique to sell one-of-a kind treasures. Often, we don’t think thoroughly about the “other” required arts and sciences of going into business, like developing financial budgets, and […]
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